We already saw some of these opportunities when using Link Intersect. There are a lot of different citation services that exist, but besides sites that are ranking in your market, these are the ones you may want to start with for the US. Many of these feed their data to other websites and are generally considered the most important citations.
Dividing the workload like this whatsapp number list allows both the vendor and the affiliate to focus on their strengths. The improvements are similar on desktop and mobile. Most of the focus in 2021 was on mobile results.
Main US aggregators:
Other major players:
Google My Business
Dunn & Bradstreet
6. Pursue other local link opportunities
These are any links from other websites focused on your area. There are a lot of various opportunities if you look for them, and I’ll be doing a follow-up article with a process to find these.
For now, I’ll list a few opportunities:
Colleges or Universities (e.g., job postings, scholarships, club sponsorships, discounts, alumni links)
City-specific sites and directories
Local news, magazines, and podcasts
Some sites focus on the state or surrounding areas
Local community groups (e.g., Reddit, Facebook groups, Nextdoor, etc.)
Sponsorships in general (e.g., sports leagues, races, meetups, charities, etc.)
You can also leverage existing relationships. This may include things like testimonials or case studies for suppliers or affiliations. It could also be connections through churches, business groups, or even people. Ego bait works well at a local level if you want to do things like expert roundups.
7. Claim unlinked mentions
Unlinked brand mentions are where other sites talk about your company or people at your company but do not link back to your site. You will have the best luck with this tactic if you are in a niche that gets news coverage like lawyers or your company and/or people are already active in the community.
We have a complete guide on finding unlinked mentions to help you through this process.