Influence your audience's behavior Teach you something about your audience For this first point, minimum content is feasible to Job Function Email List bring about certain behavior changes for certain people who engage in certain activities. Job Function Email List In this case, the content is aimed at a specific persona and has a defined purpose: influencing the behavior of the people who consume it. This definition is very much in line.
Agile principles that value small stakes and regular releases. How do you want your content to influence the Job Function Email List behavior of your audience? AndreaFryar Agile Click To Job Function Email List TweetFor the second point, minimum viable content proves or disproves a hypothesis about your audience. In this case, instead of influencing behavior, a piece of content can help you learn more about your audience's preferences.
This version of minimum viable content takes cues from lean principles, particularly those outlined in Eric Ries' book, The Lean Startup. Job Function Email List Examples of minimum eligible products: Cars Before we apply this idea to content, let's consider how you can deliver a minimum viable product. Let's say your team believes that a customer base wants a car. Job Function Email List You hypothesize that by producing a certain output cars.